In October 2015, PT Sriboga Flour Mill launched three new variants of its EasyMix wheat flour product line as the latest innovation to provide consumers with greater convenience and a wider range of choices in carrying out cooking and baking activities. Additionally, Sriboga has introduced its own YouTube channel, MariMasak TV, which makes available programs featuring the use of Sriboga flour products in simple recipes.
Sriboga Flour Mill on 5th September 2014 launched its newest Easy Mix products during the 2014 Sriboga Innovation Series. This line of products features a range of ready-to-use wheat flours tailor-made for popular recipes such as sponge cakes. Being marketed to both household consumers and businesses; Sriboga Easy Mix wheat flour products as described during the launch event offer greater convenience when cooking dishes of the highest quality.
Sriboga Flour Mill through its Customer Centre is thoroughly committed to offering programs that provide technical training in applying flour products, as well as production management training and insights into best practices in utilizing flour. Among these initiatives is the Bakepreneurship program - a series of activities catering to students enrolled in institutions of higher education and created to develop greater competence in producing baked goods for patisseries.
On 4th July 2014, Sriboga Flour Mill participated in a joint exercise program to ensure their compliance with the International Ship and Port Facility Security (ISPS) Code. The ISPS code is a thorough set of measures put in place by the International Maritime Organization to enhance the security of ships and port facilities. As an owner of port facilities at the Tanjung Emas Seaport, Sriboga Flour Mill is required to meet these security measures
On 20th February 2014, Sriboga Flour Mill formally launched its latest innovation in logistics with the introduction of a bulk flour delivery service offered to B2B customers. Following the construction of a new 1,495 m2 distribution and warehouse facility in the Delta Silicon Industrial Park in Cikarang, West Java; the company is now ready to serve customers that require/prefer wheat flour to be delivered directly into silos
On 19th February 2014, Sriboga Flour Mill introduced its newest product for B2B distribution during a soft launch event held at its Customer Centre in Kemang, Jakarta. This new product, given the brand name Japanese Tempura Sriboga EasyMix, can be used to apply tempura coating on prawns as well as vegetables, and is being targeted for businesses in the hospitality and catering industries
